Thursday, March 20

Logo Design, Soulshine Cafe Bridport, Dorset










I've been itching to post about this for ages, but wanted to wait until the café was open so I could get some shots of the interior as well.

My friend Lisa approached me a while ago to ask if I'd design a logo for the new café (including shop, deli, juice bar, coffee house) that she was opening.  I sketched a few initial designs involving coffee cups, juice drips, that kind of thing, but nothing really encompassed the whole of the venture.

So Lisa suggested the idea of a character that summed up the ethos of the café: creative, wholesome, curious, adventurous, playful, fresh...

She had kept a party invitation I had drawn for Isla's birthday about 5 years ago, and said she had always loved it.  So that little sketch of mischievous, bold 2 year old Isla became the basis for The Soulshine Kid.

The café is stunning.  Lisa and Chris have done a fine job of creating a place that people are already flocking to, because it is just such a great space.

Selling independent magazines, children's books, Moomin mugs and other delights, alongside artisan bread and deli-produce, this is way more than just a café.

Their attention to detail is awe-inspiring, and the fact that they have used pretty much all local tradespeople and craftsmen in the build, as well as suppliers of the food and produce is commendable.

I'm thrilled to have played a small part in this endeavour, and lucky for me it's just down the road from my house.  My flat-white consumption just increased ten-fold.

Even more thrilling is seeing random people out and about sipping from their takeaway cups, with the kid on.


9 comments:

  1. Wow! Love your sign, it's awesome!!! And I'm moving to Bridport that place looks amazing! x

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    1. Another reason to come and visit!

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  2. so cool! i love the logo, especially on the coffee cup, that's just brilliant. cafe looks gorgeous. how nice to be part of a local venture. x

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    1. Thanks Fran, was beside myself when I saw they had it printed on the cups (biodegradable ones too, cos they're good like that) :)

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  3. Oh my goodness that looks wonderful! Can't wait to come and see for myself on my summer holiday this year!
    Katie

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  4. Hi Flo, nice to see you in the new gaf today! It is totally beyond gorgeous isn't it!? Will never be short of a place to buy beautiful gifts now. Love your logo and how Isla was a part in it all! See you soon, xx

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    1. Yes, we'll have to meet again soon, was lovely at yours the other week xx

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  5. What a lovely little café/lifestyle hang out!! Your sign is perfect! I am falling in love with your "doodles"...(Isla's birthday invite is sooo cute!!) Next time we come down to see you (LLM keeps asking when we are going to "Dosett" again) I am definitely joining you in a caffeine binge at the soulshine café!! xx

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    1. Yay, can't wait til you guys come and visit next xx

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